I truly believe that success in life is not tied to WHAT you do but WHY you do what you do.  When I started this company I truly needed a better way to stay organized.  With a full time job and three small children, I was constantly searching for ways to stay organized and achieve my goals.  After realizing I probably spent a little to much time thinking of my laundry list of to-do's versus just doing them, I began to create tools and products that would help me stay focused, on task and achieve success.   As our company grows and we launch new products we are now more than ever asking ourself WHY we are doing what we are doing.  

It seems like generation says to the next that they have it so much harder than we did.  My grandparents said it to my parents, my parents said it to me and now I find myself telling my kids.  But seriously, we're not alone with the struggle to keep it organized.  Today we have so many distractions that make it hard to stay focused as well as so much pressure to be successful.  We are beyond excited to announce that we have a new College Brand Ambassador program, consisting of 10 rockstar ambassadors from 10 difference schools all across the country.  Our purpose with this program is that we can inspire students to get organized, set priorities, and create balance while achieving their goals.  Kennedy and I have had so much fun building this program from the ground up and are beyond excited to truly make and impact and help others!  Oh ya, and we also have some new stylish tools that will make it simple and easy to do so.  

Stay tune....exciting things to come in 2018!